If you're looking to fun raise it's critical to understand what the concerns are of VCs, namely who are their bosses. This is likely one of the the biggest factors that governs VC decision making.

The third part in our tour of equity based compensation. If RSUs are beer and Options are whisky that would make Founders Equity moonshine.

The second part in our tour of equity based compensation. There are two types of options we'll discuss, Non-qualified Stock Options [NSO] and Incentive Stock Options [ISO].

A series of post to help demystify equity compensation. This one focused around perhaps the most common form of equity compensation; RSUs.